A true visionary of hairstyling, Jean Louis David made a sensational entrance to the court of big names in the 1960s. His undisputed talent rapidly propelled him to centre-stage, thanks to techniques that still underpin the art of hairdressing, such as the layered cut that he created to free women from the shackles of the rigid cuts of the period.

Through his media success and ability as a well-informed businessman, he built a veritable empire by developing his own name salons through a franchise system. 
 

Passionate about the beauty of women, he transformed hairdressing into an art that he constantly reinvents to reflect the latest fashions: contemporary and easy-to-manage cuts, and colors that are natural or can be customized to the minutest degree.